Maya Jupiter in "Madre Tierra" video

JUPITER EXPRESSES THE POWER OF WOMEN AND REFERENCES BLACK LIVES MATTER IN HER CALL TO “SAY HER NAME” IN THE SONG’S POWERFUL LYRICS

Los Angeles, CA (August 19, 2016): Artivist, MC and youth mentor Maya Jupiter releases her new music video “Madre Tierra” (Mother Earth) today, a song that demonstrates how women mirror the Earth in beauty and strength but also in the power of her wrath. “Madre Tierra” interrogates women’s varied roles in the home, the public sphere, on political levels and all the ways we shape social political culture, drawing on various historical references of women who have had significant impact on the world and in critical thought. The video both in imagery and lyrical content reminds the viewer of the important work women do on a daily basis.

The video’s director Kimberly Bautista, filmmaker and crusader against violence towards women, incorporates the work of Mexican animator Diego Vargas to create visually powerful imagery to compliment the strong lyrics that make up the song.

The video releases today via Maya Jupiter’s YouTube page at www.youtube.com/mayajupiter where Maya will also host a live stream discussion event at 8:00 p.m. (Pacific Standard Time), Friday, August 19th. The discussion will include special guest Jollene Levid of Af3irm, director Kimberly Bautista, choreographer Kara Mack, Tongan vocalist SistaNative and Dr. Martha Gonzalez of Quetzal.

“’Madre Tierra’” is my way of showing the power of women as Mother Earth. I wanted to express all the ways we love, nurture, care, fight and struggle,” said Maya Jupiter. The lyrics also reference the Black Lives Matter movement through a call to “Say Her Name” which addresses all the black women’s lives that have been lost to police brutality and other forms of violence against women of color throughout the world. Maya adds, “It is important to honor the women we have lost to violence and hold space for them. I also wanted to show how we are all connected globally and generationally in our various struggles. My Mother sent me a very special scarf to wear in the video; it comes from my Great-Grandmother’s village Çamlıhemşin, in Turkey. I wore it to honor my ancestors and to remind myself of the long line of women who fought for me.”

Keeping with Artivist tradition, especially in light of the state sanctioned violence against brown and black lives, Maya Jupiter’s intention is to instigate thought and discussion and to create generative moments that inspire people in the struggle.

 

About Artivist Entertainment

Artivist Entertainment is a Los Angeles based organization founded by Aloe Blacc, Maya Jupiter, Quetzal Flores, Veronica Gonzalez and Alberto Lopez; dedicated to supporting and creating music and art that inspires positive social change. For more information on Artivist Entertainment, please visit www.artivistentertainment.com.

Please contact Veronica Gonzalez at veronica@theelementmarketing.com for interview and video asset requests.

Video link goes live today at 7pm (PST):  https://youtu.be/7WMTvpoqOR8

 

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